Outdoor Chattanooga faced two main challenges. First, the site was very content heavy and in many places content was duplicated making maintenance inefficient and discovery difficult. Second, useful content was buried under several layers of navigation and cluttered layouts made browsing overwhelming. I undertook a full content content audit and revised their content strategy to reduce clutter and keep each content block relevant and useful. As I created wireframe and prototypes with Sketch and InVision, I tested them with local students and Outdoor Chattanooga program participants to gain insights into the best solutions for the user and the product owner.